A domino is a small rectangular block with pips on both sides. It’s used in a game of skill where players place the dominoes on their play surface, usually on their sides. They then “knock” over the first one with their finger, and that causes the rest of the dominoes to fall into place. The chain continues until all the dominoes have fallen. Dominoes can be set up in many ways, from simple lines to 3-D structures that look like towers or pyramids. They’re often seen in shows where builders build spectacular, imaginative domino reactions and effects for a crowd of spectators. Dominos are also the inspiration for a common saying that refers to any event or action having far-reaching consequences, such as “the domino effect.”
The story of how Domino’s came to be is an example of a company that was in trouble but was able to turn things around by sticking close to its core values. Its previous CEO, David Brandon, had emphasized the value of championing customers, but the new leader, Patrick Doyle, took that idea much further. He not only talked about it but put it into practice, visiting stores and talking directly with employees to find out what they needed and wanted from the company.
Domino’s success started in Ypsilanti, Michigan, when founder Tom Monaghan opened the first store. He based his business model on putting pizzerias near college campuses, because that was where his target audience was. He was right—the strategy paid off and the company rapidly grew.
In the early days of Domino’s, Monaghan’s focus was on delivering pizza quickly—something that competitors weren’t doing very well at that time. In addition, he focused on building strong franchise relationships with local communities, which helped him attract and keep quality managers and franchisees.
As the Domino’s brand grew, it spread throughout the United States and then beyond. Today, the company has locations in dozens of countries.
Domino’s is the leading pizza delivery service in the United States and Canada, with over 26,000 locations. Domino’s Pizza is known for its fast delivery and the quality of its ingredients, including fresh, made-from-scratch pizza and pasta. In addition to delivering pizza, Domino’s also offers a variety of food, beverages and accessories, such as coffee, chicken wings and desserts.
A Domino’s franchise is more than just a store; it’s a neighborhood gathering place for families and friends, an employer for hard-working people, and a community partner that supports and invests in the local area. The Domino’s mission is to connect and deliver the best possible customer experience through innovative products and services that offer value and convenience.
To create her domino art, Hevesh first tests out each part of an installation to make sure it works. The largest displays can take several nail-biting minutes to fall, because the dominoes must tumble according to the laws of physics. But Hevesh’s careful planning ensures that every element of the design will work together seamlessly.